Having delivered some of the key appeal events for the MS Society last year, I was invited back to deliver their flagship event, MS Life. This is the largest event for people with MS in Europe, which was to be hosted for the first time in London, at the ExCeL Centre. I found working on this event hugely insightful as I researched and booked over 40 speakers for workshops ranging from Mindfulness to Welfare and Benefits, and Hula Hooping to Mobility and Foot Drop. I also used my design skills to work with developers to create an App for the event for the first time. Such a powerful tool in enabling the charity to engage not only with the event visitors, but also those who couldn't attend. The event took place over a weekend in September and left me feeling incredibly grateful to have had the chance to deliver something which positively engaged with over 3,500 people directly affected by MS.
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AuthorDenise Yeats is an events director, communications consultant, endurance athlete and avid adventurer. Archives
December 2020
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